Apple created another buzz by launching Apple iMac recently. It has very thin frame that makes the iMac light and invisible from the side. It comes with M1 (7 and 8 Core CPU) which is phenomenal.
We all know the Apple work so hard to add value to their product to complete our needs from the very beginning. And this time Apple finally gave the world a dramatic new iMac redesign, aimed at the company’s long-standing goal of “making the computer disappear.” Naturally, the latest version of the 24-inch all-in-one iMac with seven wonderful colours and M1 chip is phenomenal. Here is the pricing of iMac:
But there are following issues in pricing for a consumer:
Less informative
The System configuration option is not well explained, which may disappoint or scared your customers. People may not know that this option exists and thus may be unable to upgrade their site. A better explanation would be better for your customers and sales.
Something big was missing
There are some primary features are missing in the pricing page, which forces users to go back to the overview page or the tech specs page to check is it available or not. This waste users time and efforts.
Content needs clarity
There’s no clear indication that this product is not available yet, and that the customer will have to come back at a later date. Tell them in a clear way when they came back and book a product.
Apple is promising, but they may confuse the new consumers when it comes to critical information on product pricing. People might not buy at all and go elsewhere when faced with a website that contains fuzziness and lacks essential information on pricing page.
Here is complete information screenshot which guide you what information are missing on the Apple M1 iMac pricing page:
Originally published at Twiiter